Sunday 17 August 2008

Fairtrade Videos



Reuters Television takes an in-depth look at the benefits of trading cocoa fairly onthe world market, focused on Ghana and interviews members of the Kuapa Kokoo Fair Trade cooperative. Addresses problems in cocoa industry in West Africa including low world prices, and middlemen. Ghana produces fourteen percent of the world's cocoa, yet its farmers receive a small percentage of the revenue made by Western countries when they sell chocolate bars. In a bid to boost their income and cut out the middle man, farmers in Ghana have begun to sell their cocoa in local Coops to make sure it's traded fairly.

Fair trade advert

No comments: